As the agency behind their full rebranding and marketing strategy, we led the creative direction across every touchpoint. We redesigned the entire visual identity from team jerseys and merchandise to social media branding ensuring a cohesive and impactful look and feel. We also produced a wide range of high-performing content: player and roster announcements, match-day visuals, behind-the-scenes photography, snack content for social media, and playful YouTube videos that brought fans closer to their favorite players. This comprehensive content strategy not only amplified SectorOne's visibility and community engagement but also helped solidify their position as a powerhouse in the Belgian and European esports ecosystem.